It first started with Twilight, The Vampire Diaries and The Southern Vampire Mysteries being books, but then they were made into movies and TV shows – Twilight into a film series, The Vampire Diaries and The Southern Vampire Mysteries into TV Series with the latter being named as True Blood.
The growing popularity of these books, shows and movies has influenced their social media channels too and along with some well planned strategies they are successfully engaging their audience. But according to this recent infographic by Direct SAT TV, True Blood will take over online conversations this summer.